iPhone 14 discounts in China might not be a bad sign

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iPhone 14 discounts in China

Apple’s iPhone 14 lineup has recently started selling at discounts of over $100 in China, and while some are taking it as a sign of flagging demand, that doesn’t seem likely.

Some analysts see the sales as a sign of weak demand — and Bloomberg appears to as well. It’s not clear if that’s the case, though, as the discounts started during the Lunar New Year celebrations.

And a report on Friday showed that Apple had a strong fourth quarter in 2022. It shipped 70 million iPhones in that timeframe with 18% of shipment share, 48% of the marketplace’s revenue, and 85% of the profit generated by the segment for the year.

Meanwhile, in the first quarter of 2023, Apple reported $117.15 billion in revenue, a decline from $123.9 billion in quarter one of 2022. The iPhone brought in $65.78 billion in revenue for the quarter, down from $71.6 billion in the corresponding quarter last year.


Josh is a Staff Writer at Geeker. He has close to a decade of experience covering consumer technology and previously worked as a News Editor at XDA Developers. Josh loves all things technology and is also an avid DIYer at heart. He has written thousands of articles, hundreds of tutorials, and dozens of reviews.

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